Investor Attraction Academy

Episode 71: What Most Capital Raisers Don’t Know About Pushing and Pulling

In this episode, Yakov explores the critical concepts of “push” and “pull” marketing in capital raising, highlighting the importance of making yourself relevant to potential investors rather than being so-called, pushy. Learn how to overcome the fear of being pushy and garner a network and reputation that bolsters your strategy of offering value, gradual brand […]

Episode 70: Using Mortgage Notes To Add Passive Income With Nathan Turner

Nathan Turner, known as the “Canadian Note Guy,” has transitioned from owning women’s gyms to the world of mortgage note investing in the U.S. He actively manages assets for accredited passive investors, focusing on performing and non-performing notes. Nathan’s recent venture is the creation of a fund, which simplifies investing for his clients, providing efficiency […]

Episode 69: What Investors Want

In this episode, Yakov explores the core desires of investors when seeking capital. He introduces the “five streams of value” framework, emphasizing the need to go beyond just financial returns and to also focus on saving investors time, making them feel understood, offering learning opportunities, and fostering a sense of community. The key takeaway is […]

Episode 68: Recession-Proofing Your Capital Raising

In this episode, Yakov explores strategies you can implement to recession-proof your capital raising. Special emphasis is placed on the importance of perception in shaping market behavior, methods to adapt to a perceived economic downturn, and increasing your credibility. Key takeaways: The relationship between perception and real-world economic impact How to raise caution and by […]

Episode 67: Something More To Investing With Sabrina Guler

Return guest, Sabrina Guler, a real estate entrepreneur, went from a career at Apple to co-founding Techvestor, an eight-figure short-term rental fund. Techvestor has attracted over $65 million in just two years, with recent passive cash flow distribution of over $2 million. In this episode, Sabrina discusses her personal brand, “Something More,” the evolution of […]