Beyond the Words: Decoding the Hidden Language of an Investor’s Voice
On a phone call, an investor’s voice is your primary source of non-verbal information. Their words tell you one story, but how they say them can fill in crucial gaps, or even tell a completely different tale. Let’s break down what you should be listening for. One of the first things to lock onto is […]
The Plain Truth About Marketing Your Investments
Let’s be honest. There’s a common idea in the world of raising money for investments: if you get great returns, investors will automatically show up. It sounds nice, right? That your good numbers alone will bring in all the money you need, and marketing is just an extra, not a big deal. But that idea […]
Unlock Your Investor Pipeline: A Clear Path to Capital with Equity Crowdfunding
🔑 Key Takeaways Investor pipelines are built, not found. Design a process that attracts, nurtures, and converts potential investors into committed partners. Equity crowdfunding opens the door to raising capital from everyday people—not just institutions or high-net-worth investors. Your story, pitch, and online presence are critical tools for investor attraction. Clarity and confidence win deals. […]
Projecting Confidence in Investor Talks
In investment sales, understanding and managing emotions and those of your investor is incredibly important. Being able to spot emotional signals, handle your own reactions, and change how you communicate based on the situation is key to building real trust and strong relationships. This chapter will show you how to improve your confidence in projecting […]
Investor Discovery Calls: The Questions That Unlock Capital
Why the right questions—not the right pitch—convert passive interest into real investments Investor calls are rarely lost because of what you said. They’re lost because of what you didn’t say. You can show up on time, have a clean pitch deck, and walk through your projected returns with confidence—and still walk away empty-handed. Not because […]